[
  {
    "id": "bouquet-foundations",
    "title": "Bouquet Foundations: Shape, Stem, Balance",
    "category": "Bouquets",
    "level": "Beginner",
    "durationHours": 6,
    "price": 89,
    "rating": 4.8,
    "lessons": 18,
    "instructor": "Marin S.",
    "formats": ["video", "download"],
    "description": "Learn the core mechanics of hand-tied bouquets: grip, spiral, proportion, and finishing. Practice gentle, repeatable steps for confident builds.",
    "prerequisites": "No prior experience required.",
    "outcomes": ["Master spiral grip", "Balance form and texture", "Finish with ribbon confidently"],
    "tags": ["hand-tied", "spiral", "beginner"]
  },
  {
    "id": "wedding-essentials",
    "title": "Wedding Essentials: Bouquets, Boutonnieres, Pin-ons",
    "category": "Weddings",
    "level": "Intermediate",
    "durationHours": 9,
    "price": 149,
    "rating": 4.7,
    "lessons": 22,
    "instructor": "Avery R.",
    "formats": ["video", "download"],
    "description": "Design a cohesive wedding set with time-saving prep and foam-free techniques. From personal florals to party flow.",
    "prerequisites": "Basic bouquet skills recommended.",
    "outcomes": ["Create cohesive suites", "Plan production timelines", "Deliver reliably"],
    "tags": ["weddings", "personal florals", "cohesion"]
  },
  {
    "id": "color-theory-blooms",
    "title": "Color Stories for Florists",
    "category": "Color",
    "level": "Beginner",
    "durationHours": 5,
    "price": 79,
    "rating": 4.6,
    "lessons": 14,
    "instructor": "Sage T.",
    "formats": ["video"],
    "description": "Build palettes with confidence using hue, value, and texture. Turn client references into seasonal color stories.",
    "prerequisites": "None.",
    "outcomes": ["Map palettes", "Use neutrals effectively", "Translate moodboards"],
    "tags": ["color", "palettes", "moodboards"]
  },
  {
    "id": "eco-mechanics",
    "title": "Foam-Free Mechanics and Structures",
    "category": "Sustainability",
    "level": "Intermediate",
    "durationHours": 7,
    "price": 129,
    "rating": 4.9,
    "lessons": 16,
    "instructor": "Sage T.",
    "formats": ["video", "download"],
    "description": "Replace foam with reusable grids, chicken wire, and vessels. Build durable bases for centerpieces and arches.",
    "prerequisites": "Comfort with basic arranging.",
    "outcomes": ["Wire grids", "Reusable bases", "Secure stems safely"],
    "tags": ["foam-free", "eco", "mechanics"]
  },
  {
    "id": "installation-arches",
    "title": "Arches and Installations: Safety and Scale",
    "category": "Installations",
    "level": "Advanced",
    "durationHours": 10,
    "price": 199,
    "rating": 4.7,
    "lessons": 20,
    "instructor": "Avery R.",
    "formats": ["live", "download"],
    "description": "Engineer stable arches and ceiling pieces with light frames and secure anchoring. Plan teams, ladders, and timelines with calm precision.",
    "prerequisites": "Intermediate event experience.",
    "outcomes": ["Safe anchoring", "Team roles", "Rain plans"],
    "tags": ["arches", "installations", "events"]
  },
  {
    "id": "studio-operations",
    "title": "Studio Operations: From Inquiry to Delivery",
    "category": "Business",
    "level": "Intermediate",
    "durationHours": 6,
    "price": 119,
    "rating": 4.6,
    "lessons": 15,
    "instructor": "Marin S.",
    "formats": ["video"],
    "description": "Build simple pipelines: inquiries, scheduling, proposals, and wrap-up. Reduce chaos with elegant checklists.",
    "prerequisites": "None.",
    "outcomes": ["Pipeline clarity", "Email templates", "Debrief rituals"],
    "tags": ["business", "workflow", "templates"]
  },
  {
    "id": "pricing-margins",
    "title": "Pricing, Margins, and Calm Proposals",
    "category": "Business",
    "level": "Advanced",
    "durationHours": 8,
    "price": 179,
    "rating": 4.5,
    "lessons": 17,
    "instructor": "Marin S.",
    "formats": ["video", "download"],
    "description": "Confidently price designs with cost-of-goods and time studies. Create proposals that set boundaries and delight clients.",
    "prerequisites": "Basic business familiarity.",
    "outcomes": ["Margin planning", "Proposal design", "Scope control"],
    "tags": ["pricing", "proposals", "strategy"]
  },
  {
    "id": "centerpieces-101",
    "title": "Centerpieces 101: Low, Lush, and Lasting",
    "category": "Bouquets",
    "level": "Beginner",
    "durationHours": 4,
    "price": 69,
    "rating": 4.7,
    "lessons": 12,
    "instructor": "Sage T.",
    "formats": ["video"],
    "description": "Compose low centerpieces with sustainable bases and long-lasting hydration strategies.",
    "prerequisites": "None.",
    "outcomes": ["Base building", "Stem placement", "Longevity"],
    "tags": ["centerpiece", "eco", "hydration"]
  },
  {
    "id": "event-systems",
    "title": "Event Systems: Timelines, Kits, and Calm",
    "category": "Weddings",
    "level": "Intermediate",
    "durationHours": 6,
    "price": 139,
    "rating": 4.6,
    "lessons": 14,
    "instructor": "Avery R.",
    "formats": ["video"],
    "description": "Plan event logistics: packing, transport, on-site flow, and de-installation with serenity.",
    "prerequisites": "Some event practice recommended.",
    "outcomes": ["Staging kits", "Site flow", "De-install safety"],
    "tags": ["events", "logistics", "workflow"]
  },
  {
    "id": "bridal-bouquets",
    "title": "Bridal Bouquets: Movement and Story",
    "category": "Weddings",
    "level": "Advanced",
    "durationHours": 7,
    "price": 169,
    "rating": 4.8,
    "lessons": 16,
    "instructor": "Avery R.",
    "formats": ["video", "download"],
    "description": "Create expressive bridal bouquets with intentional negative space and ribbon finishes.",
    "prerequisites": "Intermediate bouquet skills.",
    "outcomes": ["Movement lines", "Story-driven palettes", "Finishing"],
    "tags": ["bridal", "movement", "ribbon"]
  },
  {
    "id": "foamfree-centerpiece-advanced",
    "title": "Advanced Foam-Free Centerpieces",
    "category": "Sustainability",
    "level": "Advanced",
    "durationHours": 6,
    "price": 149,
    "rating": 4.6,
    "lessons": 13,
    "instructor": "Sage T.",
    "formats": ["video"],
    "description": "Scale up foam-free techniques for larger tablescapes while maintaining hydration and stability.",
    "prerequisites": "Centerpieces 101 or equivalent.",
    "outcomes": ["Scale safely", "Hydration strategy", "Transport"],
    "tags": ["foam-free", "advanced", "tablescapes"]
  },
  {
    "id": "seasonal-foraging",
    "title": "Seasonal Foraging and Care",
    "category": "Botany",
    "level": "Beginner",
    "durationHours": 4,
    "price": 59,
    "rating": 4.4,
    "lessons": 10,
    "instructor": "Marin S.",
    "formats": ["video", "download"],
    "description": "Identify local textures responsibly and care for cuttings to extend vase life.",
    "prerequisites": "None.",
    "outcomes": ["Ethical foraging", "Stem care", "Vase life"],
    "tags": ["foraging", "care", "ethics"]
  },
  {
    "id": "palette-lab",
    "title": "Palette Lab: From Reference to Recipe",
    "category": "Color",
    "level": "Intermediate",
    "durationHours": 5,
    "price": 99,
    "rating": 4.5,
    "lessons": 12,
    "instructor": "Sage T.",
    "formats": ["video"],
    "description": "Translate client references into stem-by-stem recipes with seasonal swaps.",
    "prerequisites": "Basic color familiarity.",
    "outcomes": ["Recipe building", "Seasonal swaps", "Client approvals"],
    "tags": ["recipes", "season", "client"]
  },
  {
    "id": "brand-photoshoot",
    "title": "Styling Your Floral Brand Shoot",
    "category": "Business",
    "level": "Beginner",
    "durationHours": 3,
    "price": 49,
    "rating": 4.3,
    "lessons": 9,
    "instructor": "Marin S.",
    "formats": ["video", "download"],
    "description": "Plan a calm, effective portfolio shoot: props, backdrops, and storytelling.",
    "prerequisites": "None.",
    "outcomes": ["Moodboards", "Shot lists", "Consistent style"],
    "tags": ["branding", "portfolio", "shoot"]
  },
  {
    "id": "retainer-models",
    "title": "Subscription & Retainer Models",
    "category": "Business",
    "level": "Advanced",
    "durationHours": 4,
    "price": 129,
    "rating": 4.2,
    "lessons": 10,
    "instructor": "Marin S.",
    "formats": ["video"],
    "description": "Stabilize revenue with weekly drop-offs and corporate subscriptions, minus burnout.",
    "prerequisites": "Business fundamentals.",
    "outcomes": ["Offer design", "Service levels", "Retention"],
    "tags": ["subscription", "retainer", "corporate"]
  },
  {
    "id": "foamfree-arch-live",
    "title": "Live Workshop: Foam-Free Arch",
    "category": "Installations",
    "level": "Advanced",
    "durationHours": 6,
    "price": 220,
    "rating": 4.9,
    "lessons": 1,
    "instructor": "Avery R.",
    "formats": ["live"],
    "description": "Hands-on live build of a durable arch with safe anchoring and crew roles.",
    "prerequisites": "Event systems experience recommended.",
    "outcomes": ["Crew planning", "Anchoring", "Site safety"],
    "tags": ["live", "arch", "safety"]
  },
  {
    "id": "everyday-bouquets",
    "title": "Everyday Bouquets with Grocery Stems",
    "category": "Bouquets",
    "level": "Beginner",
    "durationHours": 3,
    "price": 39,
    "rating": 4.5,
    "lessons": 8,
    "instructor": "Marin S.",
    "formats": ["video"],
    "description": "Practice arrangement with accessible stems and kind budgets.",
    "prerequisites": "None.",
    "outcomes": ["Stem prep", "Budget balance", "Color basics"],
    "tags": ["budget", "grocery", "practice"]
  },
  {
    "id": "event-color-suites",
    "title": "Event Color Suites",
    "category": "Color",
    "level": "Advanced",
    "durationHours": 6,
    "price": 139,
    "rating": 4.6,
    "lessons": 12,
    "instructor": "Sage T.",
    "formats": ["video"],
    "description": "Design cohesive color across large events with seasonal nuance and lighting considerations.",
    "prerequisites": "Intermediate color practice.",
    "outcomes": ["Lighting checks", "Suite cohesion", "Vendor sync"],
    "tags": ["events", "color", "cohesion"]
  },
  {
    "id": "botany-essentials",
    "title": "Botany Essentials for Florists",
    "category": "Botany",
    "level": "Beginner",
    "durationHours": 5,
    "price": 79,
    "rating": 4.4,
    "lessons": 11,
    "instructor": "Sage T.",
    "formats": ["video", "download"],
    "description": "Understand plant anatomy, hydration, and shelf-life to extend vase life and reduce waste.",
    "prerequisites": "None.",
    "outcomes": ["Anatomy basics", "Hydration tricks", "Shelf-life planning"],
    "tags": ["botany", "care", "hydration"]
  },
  {
    "id": "contract-templates",
    "title": "Calm Contracts and Scope Control",
    "category": "Business",
    "level": "Intermediate",
    "durationHours": 3,
    "price": 89,
    "rating": 4.3,
    "lessons": 8,
    "instructor": "Marin S.",
    "formats": ["download", "video"],
    "description": "Use editable templates to establish gentle boundaries and avoid scope creep.",
    "prerequisites": "Basic client work.",
    "outcomes": ["Scope clarity", "Template editing", "Boundary language"],
    "tags": ["contracts", "templates", "scope"]
  },
  {
    "id": "seasonal-calendar",
    "title": "Seasonal Sourcing Calendar",
    "category": "Sustainability",
    "level": "Beginner",
    "durationHours": 2,
    "price": 39,
    "rating": 4.2,
    "lessons": 6,
    "instructor": "Sage T.",
    "formats": ["download"],
    "description": "Plan purchases by season to reduce waste and elevate palette quality.",
    "prerequisites": "None.",
    "outcomes": ["Seasonal planning", "Vendor timing", "Waste reduction"],
    "tags": ["seasonal", "planning", "vendors"]
  },
  {
    "id": "foamfree-boutonnieres",
    "title": "Boutonnieres and Pin-ons Without Foam",
    "category": "Weddings",
    "level": "Beginner",
    "durationHours": 3,
    "price": 49,
    "rating": 4.5,
    "lessons": 7,
    "instructor": "Avery R.",
    "formats": ["video"],
    "description": "Create comfortable, durable pin-ons that survive hugs and dancing.",
    "prerequisites": "None.",
    "outcomes": ["Durable wrapping", "Attachment methods", "Fast staging"],
    "tags": ["pin-ons", "durable", "weddings"]
  }
]